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When Jerry becomes magnetised after trying to sabotage an electricity substation he thinks is melting his brain, he causes all kinds of problems for his best friend Mike. For a start he accidentally manages to erase all the tapes in the old-fashioned video store where Mike works. To keep their tiny band of customers happy, they decide to remake one of the films in Jerry’s scrapyard. Surprisingly it’s a hit and Mike and Jerry are soon inundated by request for more shoddy, no-budget remakes of everything from “Ghostbusters” to “Driving Miss Daisy”. Before long the whole neighbourhood is involved revitalising not only the store but also the local community.
Purists might argue that Michel Gondry has sold out with his latest offering. I think he’s got the balance right between spectacle and saleability. He combines visual invention with a simple story and conveys the joy of filmmaking. His films usually have a homemade feel to them and this one is no exception. It feels as though it has been shot on the hoof from the naturalistic lighting that is reflected by a slight green tinge in shots under fluorescent lights. The acting is also naturalistic and you often get the impression you’re watching friends chatting. The comedy is generally gentle, although there is some slapstick, but it is all well timed. The director seems to feel genuine warmth towards his characters and this translates to the audience and you’d have to have a heart of stone not to fall for Jerry and Mike’s love of movie-making. Although the way the larger community gets involved in the process feels slightly contrived, Gondry’s enthusiasm for his subject matter carries it and almost cancels out the
creeping sentimentality.
If you’ve seen “The Science of Sleep” you’ll know all about the director’s passion for weird and wonderful ramshackle props that look like they’ve been made by kids. But here they are more successfully embedded in the story, as the players try to recreate the effects of the blockbusters they are remaking. The best example of this is a prolonged tracking shot where Alma sets one effect rolling and we move through the sets of various movies as characters dive in and out of roles and films. It gives a nice flow to what would otherwise be a generic montage. It is also symptomatic of the sense of fun inherent in Gondry’s filmmaking. There are other moments as we watch the “sweded” versions of the films, which show the memorable bits from a number of pictures. The films-within-a-film look as cheap as chips – shot on grainy, scratchy video with intentionally bad acting and continuity. But they show a great deal of invention in how they circumvent budgetary constraints (hanging off a jungle gym for “Rush Hour 2”, using giant paper cut-outs to recreate “The Lion King and Jerry wrapping his head in green cellophane to play Slimer in “Ghostbusters”). It will doubtless encourage members of the YouTube generation to go out and make their own mini epics. That’s why the movie is so good – it shows why filmmaking is so much fun and that you can do anything with a few mates and a little imagination. There is a genuine sense of community among the players that coalesces into the exuberant and factually flawed Fats Waller movie. It’s this ebullience that keeps the film chugging along at a decent pace throughout the hundred-and-two minute running-time.
Gondry’s screenplay is a rather simple story of friendship and bringing a community together. The moviemaking is simply the glue that binds the whole thing together. But blockbuster movies have international currency and the constant references to and rehashes of various films as zero budget two-minute wonders are what carry the movie. The way Jerry becomes magnetised is a far-fetched plot device and the locals are perhaps a bit too eager to get involved in the filmmaking. But as this is a movie about the transformative powers of film it just about works. The relationship between Jerry and Mike is a hard sell because the former is such an ass, while the latter is a really nice guy, so it’s unclear why they would have become friends in the first place. However each is likeable in his own way and we empathise with them sufficiently. Alma is a beguiling almost-love interest for both, although Miss Falewicz is clearly a cipher for childlike wonder, a part that would have been better served by, well, a child. Nevertheless the group of disparate personalities come together to create a warm-hearted ensemble. The dialogue is largely unremarkable, with most of the lines taking more significance from how they are delivered than what is being said.
Jack Black plays Jerry as yet another of his trademark losers. He’s a weird, obsessive, rude, argumentative guy you really shouldn’t like. But his enthusiasm for making films with his mate Mike and Black’s immersion in the character balances out the less palatable aspects of his personality. He has great chemistry with Mos Def and he feels like the kind of bloke who would be hanging around an outmoded video shop. He’s also confident in the slapstick the role requires.
Mos Def is one of few rappers-turned-actors who can actually act and he’s thoroughly likeable as Mike. He comes across as a genuinely nice guy with few ambitions but a great sense of loyalty. He’s a good straight-man to Black and brings an appealing naivety to the role. Melonie Diaz is sweet and smart as Alma, bridging the gap between the two leads. Mia Farrow continues a run of dizzy roles as the well-meaning but easily distracted Miss Falewicz, the store’s most loyal customer. Danny Glover is slightly underwhelming as the shop’s owner and Mike’s adoptive father Elroy Fletcher, doing little other than lisping and struggling with the comic needs of the part.
The original music by Jean-Michel Bernard goes for a retro feel that suits the old-fashioned video store aesthetic. So there are lots of 70s-influenced Hammond organ and funk guitar arrangements, slap bass and chimes and jazz piano and flute. There is a sense of hope in the uplifting flute and harp motifs for the in-camera moviemaking. Jerry’s sabotage is illustrated by B-movie thriller themes and the blank tapes by threatening strings, brass and cymbals. The other soundtrack choices include a mangled version of the “Ghostbusters” theme, the jollity of Billy Preston’s “Nothing From Nothing” and a couple of Fats Waller tunes (“Swing Low, Sweet Chariot” and “Your Feets Too Big”). It all fits the film but probably wouldn’t work as a stand-alone body of work.
“Be Kind Rewind” is a great film about the joys of moviemaking that features appealing performances and quirky direction. The writing is lacking in character development but the inventive visuals make up for it to a certain degree. The comedy is gentle and the overall impression is of a cast and director having a good time without going all out begging for laughs. If you’re looking for a feel-good movie that’s a bit left-of-centre then there are far worse things you could watch. I left the cinema with a big smile on my face after seeing it and the feeling of having spent time with old friends.
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When Jerry (Jack Black) becomes magnetised while trying to sabotage the power plant, he ... more
accidentally erases all the tapes in the old-fashioned VHS store his best friend Mike (Mos Def) is in charge of. To rescue the business Jerry and Mike decide to rem...
When Jerry (Jack Black) becomes magnetised while trying to sabotage the power plant, he ... more
accidentally erases all the tapes in the old-fashioned VHS store his best friend Mike (Mos Def) is in charge of. To rescue the business Jerry and Mike decide to rem...